More than 8,500 Canadian restaurant consumers determined the 2015 “Best New Menu Item Award” winners. 40 menu items in 10 different categories were included in the study. All menu items were launched in the 18 months prior to the study being launched. To learn more about how to leverage The Best New Menu Item Award, please click here.
Similar to the Best New Product Awards (BNPA), the winners were determined based upon both overall appeal, and the re-purchase intent of consumers that have actually tried the menu item.
Beef Burger
The Mile High Bacon Thickburger
(Carl's Jr.)
Chicken Burger / Sandwich
Jalapeño Fresco Spicy Chicken Sandwich
(Wendy's)
Wrap / Burrito
Pizza-dillas
(Pizza Pizza)
Poutine
Bacon Poutine
(Carl's Jr.)
Salad
Asian Cashew Chicken Salad
(Wendy's)
Breakfast
All Canadian Breakfast
(A&W)
Specialty Tea Beverage
Blossoming Peach Tea Latte
(Starbuck's)
Specialty Coffee
Caramel Flan Latte
(Starbuck's)
Coffee
Organic Fairtrade Coffee
(A&W)
Ice Cream / Milkshake
Salted Caramel Truffle Blizzard
(Dairy Queen)
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